Jennifer: Textual Analysis - Insidious Teaser Trailer

' Insidious'  is a horror movie directed by James Wan, and was released on 29th April 2010.
The length of the teaser trailer lasted 52 seconds in total with about 33 shots including logos and inter-titles.

It consisted of a number of shots, including tracking and panning shots as it went down the corridor

Also the teaser trailer consisted of long shots, especially at the begging when the camera shows us a long shot of the house.

As the footage slowly comes to an end, there is an extreme close up of the fathers eyes, this connotes fear of the character as he is in a frustrating situation.

However, because of the nature of the genre, it only had 2 locations which the audience are able to see in the teaser trailer, which were the bedroom and the main house which the majority of the scenes were shot in. As I watched the trailer, I noticed there were a lot of quick cuts which created more suspense and tension, as they only showed a small amount of footage. The use of low key lighting set a tone to the trailer as it connotes death and fear which to my knowledge are conventions of horror. The music in the trailer (non- diegetic sound), also creates tension as it draws the audience closer to the film, giving them little but enough information so they can go to the cinema and see what happens for themselves. 

Towards the end of the trailer, there is a close up of a women who has suddenly lashed out at the camera, this fear, excites the audience as it was unexpected having had a black out before the shot itself. 

Props used for the teaser trailer included, the mask, chair that the dad was sitting in, the teddy bear that was beside the little boy as he was in the coma, and other household items which connotes authenticity as it contrasted with the mise en scene of the trailer. The costumes used in the trailer was casual clothing/ everyday wear, although there were two girls dressed in white costume, it seemed to me as they were spirits from the past. The editing changed continuously throughout the trailer, this was a good way of showing the short footage from the movie as it would tempt the audience to go an watch it in the cinema. 

The logos and the inter-titles in total lasted for about 17 seconds, with the clips from the film in-between them. As the trailer comes to an end, it slows down, as the camera tracks along the corridor in the house. This creates suspense as it keeps the audience on edge, as the trailer comes to a sudden end. 

The sound effects used in the trailer set a tone to the trailer as it flows smoothly yet so quickly. 

To conclude, the teaser trailer has given me more knowledge on how to create an excellent teaser trailer. One of the things that struck me as I watched the tease trailer, was that teaser trailers don't need a large amount of footage to give away the story, but other qualities that can be used to create a teaser trailer, such as inter- tittles. The teaser trailer should be able to inform the audience about the film leaving them with enough suspense so they can go an view it themselves at the cinema.